France unveils new crest: this is the redesign that will be part of the national team's jersey

France unveils new crest: this is the redesign that will be part of the national team's jersey
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Argentina

The French Football Federation presented a renewed visual identity to accompany the start of a new era

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The French national team has begun a new phase, and the renewal is not limited to the bench. The French Football Federation (FFF) officially presented the new crest that the national team will wear, in a redesign that significantly alters the image that accompanied Les Bleus in recent years.

The presentation took place this Wednesday through the Federation's social media, via a video that reviews the evolution of the emblem and shows the main differences compared to the previous version.

The most obvious change is related to the color palette. While the previous design had a predominant presence of blue and white, the new emblem almost entirely opts for golden tones.

France unveils new crest: this is the redesign that will be part of the national team's jersey

The traditional French rooster, a historical symbol of the team, has also been renewed. In the previous version, it was represented in a more stylized manner, in white and within a hexagonal shape. Now, the image takes on greater prominence and appears in gold, with a more detailed design that aims to convey an aesthetic similar to that of embroidery.

Additionally, the rooster is no longer enclosed within a frame, giving it a cleaner and more modern appearance.

The renewal also extended to the typographic elements of the crest. The traditional initials "F.F.F.", corresponding to the French Football Federation, now appear in a smaller size and with a finer typography, designed to maintain the embroidery-inspired aesthetic of the new rooster.

Below the initials, the word "FRANCE" has been incorporated, positioned in a convex arrangement and with a larger size, becoming one of the most prominent visual elements of the new emblem.


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