The Workshop & Technical Visit of FIEXPO Latin America has begun in Córdoba

The province of Córdoba has been chosen for the first time as the venue for the FIEXPO Latin America Workshop & Technical Visit, a meeting of the meetings industry taking place from August 10 to 13. The event brings together national and international specialists from the MICE sector to carry out work sessions, training, and business rounds. Additionally, the agenda includes technical tours of various spaces dedicated to organizing congresses and conventions in the Córdoba territory.

During the formal opening ceremony, Carolina Adano, director of FIEXPO, along with Vivian Nardone, CEO of FIEXPO, were present. The inaugural ceremony was also attended by Andrés Escandón, Regional Manager of ICCA, and Pamela Cáceres from Blas Pascal University. The executive delegation from the sector was completed with the participation of Andrés Benetti, president of the Córdoba Bureau, accompanied by various representatives of the local tourism activity.

As part of the scheduled activities, the president of the Córdoba Tourism Agency, Darío Capitani, referred to the development of the institutional meeting: “The holding of FIEXPO in Córdoba represents an opportunity to showcase all the potential our province has for the development of meetings tourism, with infrastructure, connectivity, services, and a value chain ready to host large-scale events.” The authorities highlighted the existing logistics conditions in the province to host global corporate initiatives.

Sectoral Coordination and Regional Projection of the Meeting

The work schedule includes sessions aimed at professional exchange among participants and the evaluation of trends in the MICE industry. Attendees visit venues and facilities designated for hosting international competitions and business conventions. These actions aim to directly showcase the operational capabilities available within the tourism offer that the province of Córdoba possesses.

The arrival of this event fosters the link between the public sector, the private sector, and academic institutions related to the activity. The joint work scheme aims to promote the development of professional technical capacities in organizing regional congresses. The initiative encourages the creation of commercial channels aimed at attracting future corporate activities to the jurisdiction.

The implementation of the international program in the provincial territory generates concrete opportunities to capture large-scale competitions. The arrival of corporate events directly impacts economic indicators and activities in the sector in the region. The institutional agenda related to meetings tourism will continue with its working committees until Thursday, August 13.